Privacy Policy

Revision date: December 31, 2021
Last reviewed on: July 1, 2022

This privacy policy discloses the privacy practices for New England Braiding Co., Inc.’s website; http://anti-keystone.com and other associated domains (collectively, the “Sites”). This privacy policy applies solely to information collected by the Sites, except where stated otherwise.

New England Braiding Co., Inc. respects your privacy and is committed to protecting it. This policy explains what information is collected through the Sites and/or through any other electronic/online platforms including email communications, website forums, or any digital or social media platforms, (collectively, the “Platforms”), how it is used, and how to contact us if you have any questions, comments, or requests regarding your rights and the contents of this policy.

For the purpose of this policy, “personal information” means any information that identifies, relates to, describes or is capable of being associated with an individual person, including similar terms such as “personal data” or “personally identifiable information” and “sensitive personal information”. These terms mean any personal information that if disclosed in an unauthorized manner or misused may jeopardize the rights or property of, or is likely to damage the reputation or physical and/or mental health or lead to discriminatory treatment of the individual concerned, or as otherwise defined under applicable law.

By accessing the Sites, you acknowledge that you have read, understood, and agree to the following Privacy Policy and our Terms and Conditions of Use.

Periodic Policy Changes

Please note that New England Braiding Company, Inc., reviews its privacy practices from time-to-time (i.e. to track technology and/or legal changes), and that these practices are subject to change. To ensure continuing familiarity with the most current version of our privacy policy, please bookmark and periodically review this page.

Information Collected

We may collect information from the following available sources.

• Direct Email and/or call from you, we maintain records about our interactions and communications with you. We also maintain records related to customer support and customer service-related requests, including the nature of the request, in order to process questions or comments directed to our customer service team, or to settle complaints. For questions or comments directed to our customer service team relating to an order or invoice, or in the event of a product complaint, we may require additional information about the product, for example, product size, time and place of purchase and additional information about previous inquiries.
• If you submit information to us by sending an Email via nebco@anti-keystone.com or by filling out a “contact” or “RFQ” form, we may save your Email address as well as any other information you provide.
• Through parties who may have provided your information on your behalf (such as others within your company or organization and/or any other approved representative or agent).
• From United States based, third-party service providers such as Google Analytics.
• Some areas of the Platforms may allow you to comment, share or post other content. We keep a record of our content and/or the comments or related posts and it may be viewable by other users of the Platforms.

We are the sole owners of the information collected on the Sites. We will not share your information with any third party outside of our organization, other than as necessary to fulfill your request.

Other Information We Collect

To help us understand the use of the Sites by users, improve your experience on the Sites and aid us in marketing and managing the Sites and our services, we may also collect information as to how you were directed to the Sites and our services, how you navigate around them, what products or services you browse and/or which external websites or links you access from the Sites.

We may use third party services such as Google Analytics for New England Braiding Company Inc. to keep track of anonymous technical information about your computer or mobile device, such as the browser type and version, browser plug-in types and versions and operating system of your computer, links on the Sites and certain of our services. This information may be used, among other things, in the reporting, marketing and analysis of the Sites and its services and features and may be shared within New England Braiding Co., Inc.’s organization.

Information Collected by Others

This policy addresses only New England Braiding Company, Inc.’s privacy policy regarding the Sites, and does not apply to websites that users access via links from the Sites. New England Braiding Company, Inc. is not responsible for the practices employed by websites linked to or from the Sites, or for the content, information, data, goods, services or other materials contained therein. Often, links to other websites are provided solely on the basis that they may contain useful information for our visitors. Users are advised to review the privacy policy of these other websites.

Children’s Privacy

New England Braiding Co., Inc does not knowingly collect or solicit any information from children under the age of 13. By using the Sites or other digital/online Platforms, you confirm that you are at least 13 years old. If you are under the age of 13, please do not use our Sites or send us any information through any digital/online Platforms. If it is discovered that any information received from a user of the Platforms was provided by anyone under the age of 13, we will attempt to delete the information from all files or records. If users are between the ages of 13 and 18 we encourage receiving permission from your parents or guardians before sending any information to New England Braiding Co., Inc.

If you discover or believe that a child under the age of 13 has or may have provided any information, please contact us using any of the methods listed at the bottom of this page.

Use of Your Information

• We will use any information provided to us to fulfill the reason you provided the information, for example, to fulfill a quote request or answer any submitted questions, comments or complaints regarding our products or services. We may also provide troubleshooting, fulfill other requests, provide technical support and for other customer service and support purposes.
• We may add your contact information to our marketing distribution list, so you can receive periodic promotional emails that we think may be of interest to you, including newsletters, special offers or promotions, in relation to our products or services, customer surveys and industry updates.
• We may use the collected information to evaluate your interests in New England Braiding Co., Inc.’s products and services. We may contact you through any of the provided or collected contact information to discuss relevant products, services or solutions we feel may benefit you or your organization.
• We may use your information to further provide, support, understand, develop or otherwise enhance the Sites, products, services, solutions and marketing materials.
There are several lawful bases for the collection of information and accompanying activities: for example, we may rely on your given consent or the fulfillment of a contract. These activities are of interest to New England Braiding Co., Inc. to further develop our business and potential customers and to learn how customers use our products, services and the Sites.
Unless you opt out of email contact, New England Braiding Co., Inc. or its authorized representatives may contact you in the future by mail, Email, or phone. Where required by applicable law, we will obtain your consent prior to sending you any direct marketing.

Sharing of Your Information

• We may share your personal information with third parties for the purposes listed in the “Use of your information” section above and/or as legally required by law as detailed in the “Legally Compelled Disclosure of Information” section toward the bottom of this page.
• Certain service providers may have access to any personal information provided and/or collected due to the nature of the services they provide to New England Braiding Co., Inc. such as IT and communication services and may also include the Platforms.
• We may share your name and contact information with your local third-party authorized distributor of New England Braiding Co., Inc.’s products so that they can contact you regarding possible products, services and solutions that may be of interest to you based on your supplied information or to fulfill any requests you may have made through the Platforms.

New England Braiding Co., Inc. has not sold personal information and we will never sell your personal information.

Updating, Correcting, and Deleting Personal Information

If you would like to have your personal information updated, corrected or removed from our records, please send us an Email with “Update/Correct or Remove personal information” in the subject line to the email address listed at the bottom of this page.

Opting Out of Email

You can choose to opt out of receiving email from New England Braiding Company Inc. at any time. To opt out of all email messages from New England Braiding Company Inc., you must send an email to the email address located at the bottom of this page, from the email address you wish to unsubscribe. Please clearly state in your email, “Unsubscribe me from all New England Braiding Company Inc. email marketing.” This is the only way to assure that you no longer receive email advertising messages from New England Braiding Company Inc. and its authorized representatives and distributors.

Data Retention

We will only retain your personal data for as long as reasonably necessary to fulfill the purposes for which we collected it, and as otherwise necessary to fulfill our legal obligations, resolve disputes, maintain appropriate business records, enforce our agreements or for such longer period as required by applicable law. The retention period depends on the information and the reason for which we have collected it.

Business Transfers

New England Braiding Co., Inc. may transfer or allow access to any collected information if we are involved in any of the following events:

• We engage in one or more asset sales, purchases, business combinations, joint-ventures and mergers or acquisitions.
• We or our assets are all substantially acquired.
• We are subject to an event of bankruptcy.

You hereby acknowledge and agree that all potentially collected information (anonymous or otherwise) is considered an asset of ours and may be subject to assignment, transfer and or acquisition by a third-party. Notwithstanding anything to the contrary in this policy, you further agree that such events may occur and that the third-party has the right to continue to use your information and that such use may not be consistent with this policy.

Your Rights

New England Braiding Co., Inc. takes reasonable steps to keep your personal information accurate, up to date and complete. Subject to applicable law, you may have a right to request access to, correction of, and deletion under certain circumstances of, your personal information. You may also have the right to withdraw your consent or change your scope of consent and may have the right to lodge a complaint with us if you consider that the processing of your personal information infringes applicable law.

To the extent required by applicable law, you may be able to request that we inform you about the personal information we maintain about you and, where appropriate, request that we update, correct and/or suppress personal information about you that we maintain in our active database. We will make all required updates and changes within the time specified by applicable law and, where permitted by law, may charge an appropriate fee to cover the costs of responding to the request.

Contact Us Regarding Your Rights

If you wish to exercise any rights regarding your information, please contact us via the methods located at the bottom of this page.

Please include sufficient information so we can assess your request. We may need to request additional information from you to help us confirm your identity and ensure your rights. This is a security measure to ensure information is not shared with someone who has no right to it. We may also contact you to ask you for further information in relation to your request so that we can assess or fulfill your request.

Cookies

Our Sites collect information about visitors through “cookies.” Cookies are bits of text-based information placed on your computer when you visit certain websites. Cookies are used in order to make websites work, or work in a better, more efficient way or to allow us to track your activities while using our Sites.

To learn more about cookies, please visit http://www.allaboutcookies.org/ . If you choose to decline cookies, then some or all of the features, functionality available through the Sites may not be available to you.

How Do We Use Cookies?

This applies only to New England Braiding Co., Inc. and describes the different types of cookies and similar technologies that may be applied on the Sites.

• Essential Cookies: Enable you to navigate the Sites and to use their services and features. Without these necessary cookies, the Sites will not perform as smoothly for you as we would like them to and we may not be able to provide the Sites or certain services or features.
• Analytics Cookies: Collect information about your use of the Sites, and enable us to improve the way they work. These cookies help us understand the traffic use of the Sites by users, improve your website experience and record any difficulties you have with the Sites, and aid us in marketing and managing the Sites and our services, and show us whether our promotional campaigns are effective. We may also collect information as to how you were directed to the Sites and our services, how you navigate around them, what products or services you browse, which external websites or links you access from the Sites.
• Session Cookies: Allow users to be recognized within a website so any page changes or item or data selection you do is remembered from page to page. Session cookies do not collect information from the users’ computer. They typically will store information in the form of a session identification that does not personally identify the user.
• Third-Party Cookies: These are installed by third parties with the aim of collecting certain information to carry out various research into behavior, demographics etc. Third-party cookies are placed so that the Sites can remember something about you at a later time. Both are typically used to store the Sites surfing and personalization preferences and the Sites tracking information.

How Can You Control Cookies?

You can control and/or delete cookies at any time – for details, see http://www.allaboutcookies.org/.

If you do not want to be tracked by Google Analytics, see Google Analytics opt-out options.

You may also manage your cookie preferences in your browser settings. If you wish to do so please visit:

● Cookie settings in Internet Explorer
● Cookie settings in Firefox
● Cookie settings in Chrome
● Cookie settings in Safari

If you follow these procedures, you may have to manually adjust some preferences every time you visit a website and some services and functionalities may not work. If you choose to opt out of cookies, anonymized information may still be tracked and gathered.

Do-Not-Track

Different browsers may offer a “Do Not Track” option or add-on, which tells the Sites that you do not want tracking of how you use the Sites over time. Please be advised that some Platforms do not support “Do Not Track” requests which mean that they may collect information about your activity while using the Sites and/or the Platforms.

Third-Party Analytics

Please note that the Sites use third-party cookies, information obtained from third-party cookies is anonymized before New England Braiding Co., Inc. receives it.

We use third-party services, such as Google Analytics (more information or opt-out) to analyze the usage of the Sites. We utilize these tools to gather information about users to help enhance the user experience and to improve the Sites. These analytics providers may use cookies and other technologies to perform their services, and may combine the information they collect about you on the Sites with other information they have collected for their own purposes. Please review these third party’s privacy policies, as this Policy does not cover such uses of data by third parties.

Third-Party Websites

This policy does not address, and we are not responsible for, the privacy, information or other practices of any third parties, including New England Braiding Co., Inc.’s third-party product distributors, products or other websites linked from the Sites. Links to other websites are provided solely on the basis that they may contain useful information for the Sites visitors. Users are advised to review the privacy policies and terms of use of these other third-party companies, organizations and websites.

Social Media Platforms and Websites

Any information, communications, or material of any type that you submit to any third-party websites (including, but not limited to any New England Braiding Co., Inc. related or controlled pages contained on a Platform, such as LinkedIn, YouTube or Twitter) by email, posting, messaging, uploading, or otherwise, is done at your own risk and without any expectation of privacy.

New England Braiding Co., Inc. cannot control the actions of other users of any Platforms and we are therefore not responsible for any content or submissions contained on such Platforms.

Confidentiality and Security

We use reasonable precautions to keep user information disclosed to us secure. To prevent unauthorized access, maintain data accuracy and ensure the appropriate use of information, we have put in place commercially reasonable physical, electronic and managerial procedures to safeguard and secure the information we collect. The computers/servers on which we store information are kept in a secure environment.

While we implement these measures, please note that 100% security is not possible, and we cannot guarantee that the security measures we have in place to safeguard personal information will never be defeated or fail, or that those measures will always be sufficient or effective. New England Braiding Co., Inc. is not responsible for any breach of security.

California Residents’ Privacy Rights

This following section of the privacy policy applies solely to visitors, users, and others who reside in the State of California (“consumers” or “you”). We adopt this notice to comply with the California Consumer Privacy Act of 2018 (“CCPA”) and other California privacy laws. Any terms defined in the CCPA have the same meaning when used in this notice. The following does not apply to individuals who do not live in California on a permanent basis.

Information We Collect

We collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device (“personal information”). In particular, we have collected the following categories of personal information from consumers within the last twelve (12) months:

Please note that personal information does not include:

• Publicly available information from government records.
• De-identified or aggregated consumer information.
• Information excluded from the CCPA’s scope, like:
  • health or medical information covered by the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and the California Confidentiality of Medical Information Act (CMIA) or clinical trial data;
  • personal information covered by certain sector-specific privacy laws, including the Fair Credit Reporting Act (FRCA), the Gramm-Leach-Bliley Act (GLBA) or California Financial Information Privacy Act (FIPA), and the Driver’s Privacy Protection Act of 1994.

We obtain the categories of personal information listed above from the following categories of sources:

• Direct Email and/or call from you, we maintain records about our interactions and communications with you. We also maintain records related to customer support and customer service-related requests, including the nature of the request, in order to process questions or comments directed to our customer service team, or to settle complaints.
• If you submit information to us by sending an Email via nebco@anti-keystone.com or by filling out a “contact” or “RFQ” form, we may save your Email address as well as any other information you provide.
• Through parties who may have provided your information on your behalf (such as others within your company or organization and/or any other approved representative or agent.
• From United States based, third-party service providers such as Google Analytics.
• Some areas of the Platforms may allow you to comment, share or post other content. When you view this content, we keep a record of our content and it may be viewable by other users of the Sites.
• From third-parties that interact with us in connection with the products or services we perform for you.

Use of Personal Information

We may use or disclose the personal information we collect for one or more of the following business purposes:

● We may use any information provided to us to fulfill the reason you provided the information, for example, to fulfill a quote request or answer any submitted questions, comments or complaints regarding our products or services. We may also provide troubleshooting, fulfill other requests, provide technical support and other customer service and support purposes.
● We may add your contact information to our distribution list, so you can receive periodic email alerts that we think may be of interest to you, including newsletters, special offers or promotions, in relation to our products or services, customer surveys and industry updates.
● We may use the collected information to evaluate your interests in New England Braiding Co., Inc.’s products and services. We may contact you through any of the provided or collected contact information to discuss relevant products, services or solutions we feel may benefit you or your organization.
● We may use your information to further provide, support, understand, develop or otherwise enhance the Sites, products, services, solutions and marketing materials.
● To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collections.
● To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.
● As described to you when collecting your personal information or as otherwise set forth in the CCPA.
● To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by us is among the assets transferred.

We will not collect additional categories of personal information or use the personal information we collect for materially different, unrelated, or incompatible purposes without providing you notice.

Sharing Personal Information

We may disclose your personal information to a third party for a business purpose. When we disclose personal information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract.

In the preceding twelve (12) months, we have disclosed the following categories of personal information for a business purpose:

Category A: Identifiers.
Category D: Commercial Information.

We disclose your personal information for a business purpose to the following categories of third parties:

● Our affiliates.
● Service providers.
● The parties to whom you or your agents authorize us to disclose your personal information in connection with products or services we provide to you.

In the preceding twelve (12) months, we have not sold any personal information.

Your Rights and Choices

The CCPA provides consumers (California residents) with specific rights regarding their personal information. This section describes your CCPA rights and explains how to exercise those rights.

Access to Specific Information

You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months. Once we receive and confirm your verifiable consumer request, we will disclose to you:

• The categories of personal information we collected about you.
• The categories of sources for the personal information we collected about you.
• Our business or commercial purpose for collecting or selling that personal information.
• The categories of third parties with whom we share that personal information.
• The specific pieces of personal information we collected about you.
• If we sold or disclosed your personal information for a business purpose, two separate lists disclosing:
  • sales, identifying the personal information categories that each category of recipient purchased; and
  • disclosures for a business purpose, identifying the personal information categories that each category of recipient obtained.

Deletion Requests

You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request, we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.
We may deny your deletion request if retaining the information is necessary for us or our service providers to:

1. Complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you.
2. Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
3. Exercise free speech, to ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law.
4. Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 seq.).
5. Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us.
6. Comply with a legal obligation.
7. Make other internal and lawful uses of that information that are compatible with the context in which you provided it.

Exercising Your Rights

To exercise your rights as described above, please submit a verifiable consumer request to us by contacting us at the “contact us” information located at the bottom of this page:

Only you or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child.

You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:

● Provide sufficient information that allows us to reasonably verify you are the person or an authorized representative of the person we collected personal information on.
● Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. Making a verifiable consumer request does not require you to create an account with us. We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.

Response Timing

We endeavor to respond to a verifiable consumer request within 45 days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing. If you do not have an account with us, we will deliver our written response by mail or electronically, at your option. Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request’s receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable.

We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.

Non-Discrimination

We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:

● Deny you goods or services.
● Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
● Provide you a different level or quality of goods or services.
● Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

Visiting our Platforms from Outside of the United States

If you are located outside the United States and choose to provide information to us, please be aware that your information may be transferred to, and maintained on, computers located outside of your state, province/territory, or country where the privacy laws may not be as protective as those where you live. As a result, this information may be subject to access requests from governments, courts, law enforcement officials and national security authorities in the United States according to its laws.

By submitting your consent to cookies and/or personal information, you consent to having your personal data transferred to, processed, and stored in the United States.

Legally Compelled Disclosure of Information

New England Braiding Company, Inc., may disclose information when legally compelled to do so. When we, in good faith, believe that the law or legal proceedings requires us to do so such as a subpoena or warrant including responding to national security or law enforcement disclosure requirements or for the protection of our legal rights such as enforcing or administering our Agreements and Terms.

This policy statement is made in the name of New England Braiding Company, Inc., and is effective as of December 31, 2021. This statement does not create an agreement between New England Braiding Company, Inc., and users, and as such, does not create any legal rights for any party.

Revision date: December 31, 2021

Last reviewed on: July 1, 2022

Contact Us Regarding Your Rights, Requests, Questions or Concerns:

Please, contact us.
New England Braiding Company Inc
P.O. Box 4917
Manchester, NH 03108

Toll Free: 800-253-6151
Phone: 603-669-1987
Fax: 603-669-4121
Email: nebco@anti-keystone.com

Copyright ©2022. New England Braiding Co., Inc. (NEBCO™) All right reserved.